Email Marketing
10 articles
Your email list is a valuable asset that can have a significant impact on your business's success. An engaged and growing email list is a direct channel to your target audience, allowing you to communicate...
Email marketing is a powerful tool for businesses to connect with their audience, but sending generic, one-size-fits-all emails to your entire subscriber list is no longer the most effective approach....
Planning and preparation are key to a successful Black Friday and Cyber Monday email marketing strategy. Our approach is to split BCFM into 3 phases - before, during and after. Before Do early research...
If you’re doing Direct-to-Consumer (DTC) marketing, email remains a cornerstone for engaging customers and driving sales. However, the success of email marketing hinges on more than just crafting compelling...
Unleash the hidden prowess of your email marketing to construct an effective cross-channel approach that resonates with your audience. The ever-increasing role of digital platforms in contemporary marketing...
Email marketing is a powerful tool for businesses to connect with their audience, promote their products or services, and drive engagement. However, with inboxes flooded with messages, it's essential ...
In the fast-paced world of e-commerce, cart abandonment is a common and frustrating challenge for businesses. According to Baymard Institute, the average online shopping cart abandonment rate is around...
In today's digital marketing landscape, where consumers are inundated with a barrage of messages daily, the importance of standing out and making a lasting impression cannot be overstated. One of the ...
Running an ecommerce store? Establishing a robust and effective email marketing funnel is pivotal for sustained success. A well-crafted email funnel not only helps acquire new customers but also nurtures...
When doing email marketing, building trust with your audience is paramount. In the digital landscape, where face-to-face interactions are limited, leveraging social proof becomes a game-changer. One potent...